` Design in Dialogue #96: Pentagram – Friedman Benda

Design in Dialogue #96: Pentagram

March 24, 2021

design in dialogue

Michael Bierut and Paula Scher of Pentagram are two of the world’s leading graphic designers, who have done much to define and reflect on their own discipline. Join us to hear their thoughts on what makes graphics different from other fields of design; the importance of typography as a foundation for their work; and how they have responded to the increasing visual literacy of the general public.


Watch the conversation here:


About Design in Dialogue

Inaugurated in April 2020 in response to the pandemic lockdown, Design in Dialogue began as a way simply to keep the conversation going, and offer a meeting place for the design community.

Over time, the series has become an opportunity to expand the dialogue in unprecedented ways, exploring the breadth and diversity of design. Guests are able to speak safely and freely, in a conversational format offering audiences access to the full dimension of their practices.

We have recorded dialogues with over a hundred designers, makers, artists, architects, critics, historians, writers and curators, and heard them discuss their work and ideas in-depth, direct and unfiltered. To date, the series has been viewed over 700,000 times through our two channels (YouTube and Vimeo) and our distribution partners Dezeen and Designboom.

The world is shifting gears again now, as online connection gives way once more to in-person events. With this in mind, we have decided to transition from our regular weekly broadcast. Design in Dialogue will still continue in the fall of 2021 and beyond, with occasional new interviews. The archive will remain freely viewable in perpetuity, serving as a vital primary source of this moment.

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